Privacy Policy

Effective Date: September 1, 2026
Last Updated: September 1, 2026

Tree Fresno ("we," "us," "our," or the "Organization") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at treefresno.org (the "Website") and interact with our organization.

Please read this privacy policy carefully. If you do not agree with our policies and practices, please do not use our Website.

1. Information We Collect

Information You Provide Directly

Volunteer Sign-Up Forms
When you register to volunteer with Tree Fresno, we collect your name, email address, phone number, availability, and any relevant volunteer preferences or experience you share with us.

Donation Forms
When you make a donation through our website, we collect payment information (processed securely through our payment processor) and your name, email address, and mailing address. We retain donation records to send you receipts, impact updates, and gratitude communications.

Newsletter & Email Sign-Up
When you subscribe to our mailing list, we collect your name and email address to send you updates about Tree Fresno's programs, events, and impact.

Event Registration
When you register for Tree Fresno events (Arbor Day, Farm-to-Table Celebration, 5K/Fun Run, etc.), we collect your name, email, phone number, and any event-specific information (dietary restrictions, team registration, sponsorship inquiries).

Contact & Inquiry Forms
When you submit a contact form or inquiry, we collect your name, email, phone number (if provided), and message content to respond to your request.

Sponsor & Partnership Inquiries
For businesses or organizations interested in sponsoring Tree Fresno or partnering with us, we collect company name, contact information, and details about your sponsorship interests.

Information Collected Automatically

Website Usage Data
When you visit our Website, we automatically collect:

• Your IP address

• Browser type and version

• Operating system

• Pages visited and time spent on each page

• Referral source

• General geographic location (city/region level, not precise)

This information is collected through Google Analytics and helps us understand how visitors use our Website and improve our content and user experience.

Cookies & Similar Technologies
Our Website uses cookies and similar tracking technologies to:

• Remember your preferences

• Understand your browsing behavior

• Improve website functionality

• Measure campaign effectiveness

You can control cookie preferences through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. However, disabling cookies may affect some Website features.

Third-Party Tracking
We use Google Analytics to analyze website traffic. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-Out Browser Add-on.

If we use Meta Pixel, Google Ads, or LinkedIn tracking for marketing purposes, you may see targeted ads from Tree Fresno on other platforms. You can adjust your ad preferences directly through those platforms.

Information from Embedded Content

Our Website may include embedded content from external sources:

• Social media platforms (Instagram, Facebook)

• Video hosting services (YouTube, Vimeo)

• Maps or location services

• Other external websites

When you interact with embedded content, those third-party services may collect data about you and monitor your interactions. We recommend reviewing the privacy policies of those services directly.

2. How We Use Your Information

We use the information we collect for the following purposes:

Volunteer Management

• Contact you about volunteer opportunities and events

• Send reminders and details about scheduled volunteer activities

• Track hours and recognize your contribution

• Send follow-up communications and future opportunities

Donation Processing & Stewardship

• Process your donation securely

• Send receipts and tax documentation

• Share impact updates and thank-you communications

• Recognize donors (unless you request anonymity)

• Understand donor interests for future engagement

Email Communications & Newsletter

• Send program updates, event announcements, and impact stories

• Provide news about Tree Fresno's work

• Announce volunteer and donation opportunities

Event Management

• Confirm your registration and send event details

• Communicate event logistics, updates, or cancellations

• Collect feedback and improve future events

• Send post-event follow-up and photos

Website Improvement

• Analyze how you use our Website

• Identify technical issues and improve functionality

• Enhance content and design based on user behavior

• Ensure the Website is secure and performs well

Marketing & Sponsorship

• Contact you about partnership or sponsorship opportunities

• Send relevant program information or event invitations

• Recognize sponsors across our platforms

Legal & Administrative

• Comply with legal obligations

• Protect against fraud or misuse

• Enforce our Website terms

• Respond to lawful requests from authorities

Donor Relationship Management

• Build a record of your engagement with Tree Fresno

• Personalize communications based on your interests

• Identify opportunities for increased impact

3. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties.

We may share your information only in these limited circumstances:

Service Providers
We share information with trusted vendors who help us operate our Website and programs:

• Payment processors (to process donations securely)

• Email service providers (to send newsletters and communications)

• Website hosting and analytics services

• Form management platforms

These vendors are contractually obligated to protect your information and use it only to provide services on our behalf.

Volunteer & Event Recognition
If you volunteer or donate, we may recognize you by name on our Website, social media, or in printed materials—unless you request anonymity.

Legal Compliance
We may disclose your information if required by law, regulation, or lawful government request, or to protect the safety and rights of Tree Fresno, our volunteers, donors, and the public.

Nonprofit Partner Collaboration
If you indicate interest in co-sponsored programs or joint initiatives with community partners, we may share relevant contact information with those partners to coordinate activities.

Aggregated Data
We may share anonymized, aggregated data (e.g., "50 volunteers participated in our Arbor Day event") for reporting and impact storytelling, without identifying individuals.

4. Data Retention

Volunteer Records
We retain volunteer information for the duration of your volunteer relationship and for 3 years afterward to maintain volunteer history and recognize your service.

Donor Records
We retain donation records indefinitely for:

• Tax and financial reporting

• Impact tracking and donor stewardship

• Building long-term relationships

• Compliance with nonprofit regulatory requirements

Email Subscriber Lists
We retain your email address as long as you remain subscribed. You can unsubscribe at any time, and we will remove your address within 10 business days.

Event Registrations
We retain event registration information for 1 year to help with future event planning and to recognize participants.

Website Comments & User-Generated Content
If you post comments on our blog or resources, we retain the comment and associated metadata indefinitely (unless you request deletion). This allows us to manage moderation and recognize helpful contributions.

Automatic Tracking Data
Website analytics and cookie data are retained according to our analytics service provider's policies (typically 26 months for Google Analytics).

Contact Form Submissions
We retain inquiries for 1 year unless they require longer retention for ongoing communication.

5. How We Protect Your Information

Security Measures
We implement technical, administrative, and physical security measures to protect your personal information:

• Secure socket layer (SSL) encryption for all forms

• Password-protected access to donor and volunteer records

• Regular security updates and monitoring

• Restricted access to sensitive information by authorized personnel only

Important Note: While we strive to protect your information, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security.

Payment Security
Donation payments are processed through secure, PCI-compliant payment processors. We do not store credit card information on our servers.

6. Third-Party Links & Services

Our Website may contain links to external websites and services. This Privacy Policy applies only to treefresno.org. We are not responsible for the privacy practices of external sites.

When you click links to third-party services (social media, donation platforms, event registration systems), please review their privacy policies before providing information.

7. Your Privacy Rights

Right to Access
You have the right to request a copy of the personal information we hold about you. Contact us at [email] with your request.

Right to Correction
If your information is inaccurate, you can request we correct it.

Right to Deletion
You can request that we delete your information, with limited exceptions:

• We must retain donation records for tax and financial reporting

• We may retain information required by law

• We may retain anonymized data

To request deletion, contact us at [email].

Right to Unsubscribe
You can opt out of email communications at any time by clicking the "Unsubscribe" link at the bottom of any email or contacting us directly.

Right to Opt-Out of Targeted Advertising
You can adjust your ad preferences through Google Ads, Meta, or LinkedIn directly, or contact us for assistance.

California Privacy Rights (CCPA)
If you are a California resident, you have additional privacy rights under the California Consumer Privacy Act. Contact us for more information.

8. Children's Privacy

Our Website is not intended for children under 13. We do not knowingly collect personal information from children under 13. If we learn that we have collected information from a child under 13, we will delete that information promptly.

Parents or guardians who believe we have collected information from a child under 13 should contact us immediately at [email].

9. International Privacy

Tree Fresno is based in Fresno, California, USA. Information you provide is stored in the United States and subject to U.S. laws. By using our Website and providing information, you consent to this transfer.

10. Updates to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. We will notify you of material changes by:

• Posting the updated policy on our Website

• Updating the "Last Updated" date at the top of this policy

• Sending you an email notification if the change significantly affects how we use your information

Your continued use of our Website after updates means you accept the revised Privacy Policy.

11. Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us:

Tree Fresno
Phone: +1 (559) 221-5556
Email: info@treefresno.org
Mailing Address:
3150 E Barstow Ave
Fresno, CA 93740
United States

We will respond to privacy inquiries within 10 business days.

12. Additional Information for Nonprofit Donors

Tax Deductibility
Tree Fresno is a 501(c)(3) nonprofit organization. Your donations are tax-deductible to the extent allowed by law. We will provide you with a donation receipt for tax purposes.

Donor Privacy & Anonymity
We respect donor privacy. If you prefer your donation to be anonymous, please indicate this in your donation form or contact us. We will honor your wishes and not publish your name.

Donor List Sharing
We do not share our donor list with outside organizations. We may occasionally collaborate with partner nonprofits on joint initiatives, in which case we will notify you and give you the option to opt out.

Fiscal Sponsorship & Audits
As a nonprofit, Tree Fresno may be subject to financial audits and regulatory reviews. These audits may involve review of donation records and stewardship practices, but your information remains confidential and protected.

Thank you for supporting Tree Fresno's mission to grow a healthier, greener urban forest for Fresno and the San Joaquin Valley.